Digital Strategy

Reviewing the important strategies supporting creative work.

Too often areas like strategic alignment and project management are glossed over. Here we discuss the process and planning behind work that makes an impact.

Community engagement

Why Community Engagement Matters

Digital Strategy

Creating equitable and valuable cities requires public engagement and collaborative development to ensure the longevity and success of urban projects.

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Rock Drill Courtyard

Why Adaptive Reuse Matters: Repurposing Historic Gems

Digital Strategy

Cities around the country continue to flourish as they reach new heights and take on new looks. Both engineering and architecture have advanced in ways unimaginable decades ago. However, as these areas evolves, it becomes critical that structures with history, character and meaning remain.

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Project Kickoff

6 Tips to Structure Your Digital Marketing Project Kickoff

Digital Strategy

Before work begins it's important to find time to align expectations, brainstorm with your team, and decide on the major goals and themes driving the project.

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Alesia kazantceva

PropTech Explained and Why Companies Must Adapt

Digital Strategy

The real estate industry, while slower to catch on, has not been an exception to this movement, and over the past few years has given rise to a new niche of technology: PropTech.

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Seo commercial real estate

5 Fast SEO Wins for Commercial Real Estate Companies

Digital Strategy

SEO is a tricky topic. It’s an area of digital marketing where most people know enough to be dangerous, and yet it is still very difficult to find true experts.

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Fluff

3 Principles for a Meaningful Digital Strategy

Digital Strategy

If you’ve ever spent time browsing agency websites, one cliché you’ll stumble upon is the service offering of Strategy. At first glance, you might not even think twice about it. Everyone wants their work to be strategic, right?

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Laying the foundation

Tips for Trusted and Transparent Digital Partners

Digital Strategy

One of the most important aspects of any digital project is often the most overlooked: creating a trusted and transparent partnership.

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Content strategy

Content Creation for Commercial Real Estate

Digital Strategy

What’s most important is you’re taking the time to think through the strategy you want for your site.

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Why you dont need an agency

Part 2: Are You Ready to Hire a Creative Agency?

Digital Strategy

Part 2 of this series will address the theme of not needing to spend money on custom design and development work.

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