SEO is a tricky topic. It’s an area of digital marketing where most people know enough to be dangerous, and yet it is still very difficult to find hardened experts. Unfortunately, for every great SEO firm out there, many others are selling snake oil.
One of the most important aspects of any digital project is often the most overlooked: creating a trusted and transparent partnership. Too many digital agencies and clients speed through the initial relationship building aspect of a project in a rush to get into the exciting design and development work.
At Authentic, we love Craft CMS for several reasons. Two of them being: the flexibility Craft provides when writing our front-end code, and Craft’s tailored approach to organizing content in the CMS. Here we’ll overview the best practices in optimizing content in Craft for a successful SEO strategy.
Get the latest design and development news, plus a look into cutting edge tech and innovation in the urban space.