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Authentic F&F

The Authentic Form & Function journal discusses topics effecting and impacting the urban space as they relate to design and technology.

The Authentic Form & Function journal discusses topics effecting and impacting the urban space as they relate to design and technology.

Fluff

Stop Delivering Fluff: 3 Principles for Building a Meaningful Digital Strategy

Strategy

If you’ve ever spent time browsing agency websites, one cliché you’ll stumble upon is the service offering of Strategy. At first glance, you might not even think twice about it. Everyone wants their work to be strategic, right?

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A New Focus for Authentic

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Laying the Foundation for a Successful Digital Project

Strategy

One of the most important aspects of any digital project is often the most overlooked: creating a trusted and transparent partnership. Too many digital agencies and clients speed through the initial relationship building aspect of a project in a rush to get into the exciting design and development work.

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Optimizing Content: How to Power SEO with Craft CMS

Strategy

At Authentic, we love Craft CMS for several reasons. Two of them being: the flexibility Craft provides when writing our front-end code, and Craft’s tailored approach to organizing content in the CMS.  Here we’ll overview the best practices in optimizing content in Craft for a successful SEO strategy. 

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Content Strategy: The Unsexy Step in Making Great Websites

Strategy

Building a  website that goes beyond being a pretty digital brochure, has many interrelated pieces. It has a great design that engages its visitors; it’s flexible and easy to update for site owners; and it ranks well on Google, driving targeted traffic to the site.

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Why You Don't Need An Agency: Part Two

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Why You Don't Need An Agency: Part One

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