As I sit here after a much needed evening session at the gym, and with a bit of welcoming Ahmad Jamal playing on Rdio, I look to our company’s communication and social feeds for anything new. I’m putting in a few extra hours this evening to reflect on how our agency’s communication approach has changed over the years, and interestingly enough, I’m not the only one with a little extra skin in the game.
There's this great novel, Einstein's Dreams, that follows Einstein as he is working on his theory of relativity. Each chapter is just a small vignette of a dream he's had, lasting maybe 5 pages or less. They describe alternate worlds in which time passes differently. For example there is a dream about a set end date to time that everyone is aware of, one where "... there is no time. Only images," and another where time moves backwards.
Sometime in the early fall of 2010, an old friend of mine mentioned a conference unlike any other was happening the following summer. It was to be called the World Domination Summit, held in Portland, and she wanted some company. Naturally, I chuckled a little but was intrigued.
In the world of client services, no matter how skilled you are at the actual output of design and development, the true barometer on the success of a project is the satisfaction of the client. Client satisfaction is something that can be very hard to manage, especially with technical dev-oriented builds, but is absolutely paramount to ensure success for both the product at hand and the relationship between agency and client. Client satisfaction starts early and needs to be accounted for often, always keeping expectations in check, and communication lines open.
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