Many multifamily property management softwares, namely large providers, are moving from previously free integration models to a structured fee system. mostly recently, Entrata.
In the multifamily industry, specialized marketing expertise is a must when it comes to building nuanced brand experiences that meet the demands of high renter expectations.
Jay Parsons is a rental housing economist, investor, speaker, and advisor. Most recently, he joined Madera Residential as the Head of Investment Strategy & Research.
10 important questions to ask before hiring your multifamily brand and marketing agency broken down into four key buckets to consider: strategy, brand, demand, and enablement.
Autumn Hunt oversees a team dedicated to all digital marketing, advertising, product marketing, customer experience, analytics, and sales enablement.
Tara Samuels is known as the "relationship-building architect" and the mastermind behind countless multifamily industry connections that stand the test of time.
In the rapidly evolving world of real estate development, the importance of a robust go-to-market (GTM) strategy cannot be overstated.
Top questions that multifamily developers and marketing leaders should ask when selecting a multifamily brand and marketing agency.
The old multifamily marketing strategy of attracting renters through simple "Now Leasing" signs is no longer sufficient. Here's how to approach your onsite activation.
Read through our top multifamily guest book recommendations for 2024 - so far! A few familiar titles, and others that may surprise you.
Despite the inherent differences between condo sell-throughs and multifamily lease-up projects, the foundational marketing strategies employed can be quite similar.
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