LOS ANGELES, CA — Authentic, a full-service multifamily branding and marketing agency, is proud to announce its latest partnership with Brennen Hakimian Holdings (BHH) on Wilkins Ave, a new student housing development located at 10978 Wilkins Avenue in Los Angeles, just south of the UCLA campus.
Wilkins Ave is a 70-bed, student-focused residential community designed to serve the evolving needs of today’s students, offering a thoughtful mix of shared and private apartment layouts. The project is positioned to deliver a highly functional, design-forward living experience that balances comfort, community, and accessibility within one of Los Angeles’ most dynamic neighborhoods.
Authentic’s scope includes full brand development, early-stage marketing, and leasing activation, beginning with naming, visual identity, and messaging, and extending through digital and print collateral, an Amplify splash page, and a comprehensive Amplify website experience. The engagement is designed to support early awareness and momentum as the project moves toward leasing.
“This project has a clear vision for creating housing that is intentional, well-designed, and responsive to the realities of the student market. Our role is to bring that vision to life through a renter acquisition engine that’s clear, compelling, and built to perform."
Developed by BHH, a Los Angeles–based real estate firm known for its commitment to attainable housing, Wilkins Ave reflects their broader mission to match desirability with affordability while contributing positively to the surrounding community. The project aligns with the firm’s focus on co-living and student-oriented housing in highly sought-after urban locations.
Wilkins Ave is currently under development, with branding and marketing efforts launching in parallel to support pre-leasing and long-term demand generation.
For more information about Authentic’s multifamily branding and leasing capabilities, start a project with us today.
About Authentic
Authentic is the leading full-service brand, marketing, and leasing agency helping multifamily developers launch smarter, lease faster, and build long-term brand value and tangible ROI. From concept to stabilization, Authentic’s strategic and creative solutions are purpose-built for real estate developers who want to break the mold of the multifamily status quo.
About Brennen Hakimian Holdings (BHH) LLC
Brennen Hakimian Holdings (BHH) LLC is a privately owned real estate development company based in Los Angeles, California. Inspired by the need for more attainable housing, BHH specializes in co-living and micro-unit developments that prioritize functionality, sustainability, and community integration while maintaining high standards of design and livability.
Media Contact:
Marketing, Authentic F&F
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